The Australian ad industry is invited to throw its creative genius behind an initiative to tackle the diversity and inclusion challenges within the sector.
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While Congress scrambles to protect data privacy, many consumers say they are willing to trade their data for a more personalized ad experience, according to the Advertising Research Foundation.
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In challenging times, brands have an opportunity to aggressively win market share – but they need to go back to basics quickly. We speak to Sam Bevan, EMEA director of emerging at Snap, to find out how.
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