In the latest episode of The Drum Network’s Leader Debates, marketing heavyweights discuss the defining trends of 2024.
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‘The Juice That Starts It All’ is the work of creative agency Cramer-Krasselt.
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The future of advertising, the impact of gen AI, sustainability and adapting to ever-changing consumer behaviors will be put under the marketing microscope when The Drum hosts its second annual APAC Trends Briefing event in Singapore in April.
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TikTok’s future in the US may be up for debate, but agency investment in social expertise isn’t slowing.
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