WING London

A multi-award-winning creative content agency delivering high-end film branded video content, intelligent distribution solutions and digital strategy to the world’s largest brands.

London, United Kingdom
Founded: 2007
Staff: 16
More
Skills
Film
Film Production
Video Advertising
Video
Advertising
Content
Content Agency
Distribution
Production
video editing

and 7 more

Clients
McLaren Automotive
hugo boss
Vodafone
Coca-Cola
Coca-Cola European Partners
International Olympic Committee
Jacksonville Jaguars
SAP
Lotus UK
Nissan

and 40 more

Sector Experience
Automotive
Financial
Marketing
Sports
Sports & Leisure
Sports Marketing
Sponsorship
Fashion
Beauty & Cosmetics
FMCG

and 9 more

Less

WING kicks off McLaren's car launch with We Go Again film

7 June 2019 15:28pm

WING kicked off McLaren's car launch with We Go Again film Why is February the WINGers favourite month every year? Could it be winter finally waning? Or the oh-so-romantic Valentine’s day? Or is it less about formulas for romance and more about Formula 1?

This February 14th marked the much more important McLarentine’s Day! The annual tradition saw McLaren launch their latest contender on the F1 track, 2019’s model; the MCL34. Much like the film’s tagline, we go again, for our 5th consecutive year WING were called upon to mark the occasion with a high-octane film. This year we wanted to focus less on the car, and more on the people behind it - those who burn the midnight (engine) oil continuously in the pursuit of perfection, recognising their passion & commitment. WING spent two days running about Woking, armed with c-stands & sandbags, capturing the company’s preparations for the launch.

Our launch film celebrates the determination, the training, the constant strife to retain the attitude to go again.

We hope you enjoy, and play again, again & again.

https://vimeo.com/317290482

Tags

automotive
racing
Formula One (F1)
McLaren
Content
production
film
Advertising & Media
Content Creation
Content Agency