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UNLIMITED partners with Angel Academe to help female founders scale up and out of lockdown

by sarah shilling

14 July 2020 12:47pm

Today, UNLIMITED announces a strategic partnership with investor network Angel Academe to give founders further firepower to accelerate into 2021.

With a proven record of helping clients like Twilio and Zuora move from scale-up to IPO, and more recently enabling clients like Taxly and Cera Care lead in digital innovation, UNLIMITED is making a specific commitment to back women in tech through this partnership.

Says Tim Hassett, UNLIMITED CEO “Our primary objective is to support women in getting the investment they deserve in order to succeed. Early stage investment is still dominated by men and women receive only a tiny proportion of that funding in the UK. We are confident that supporting female business owners with Marketing, PR and Digital expertise will not only help them grow their businesses but also accelerate investment interest so they can scale even faster.

Left to right, Sarah Shilling, CMO UNLIMITED and Sarah Turner, Founder Angel Academe.

Sarah Turner founded angel network Angel Academe in London in 2014 to invest in tech companies with at least one woman on the founding team. Says Sarah Turner, Angel Academe Founder “Angel Academe now has over 400 investors in the network, 80 per cent of whom are women, and we’ve backed 30 women-founded tech start-ups. We’re delighted to be partnering with UNLIIMITED who will provide valuable marketing and PR support for the founders, including behavioural insights from their Human Understanding Lab. I’m also thrilled that Sarah Shilling, CMO of UNLIMTED is joining our advisory board to directly support us with her own experience.”

Says Sarah Shilling, CMO UNLIMITED “Having tried to start up a tech enabled business myself, I understand the complexities in getting funding. I’m really proud to be a member of the Angel Academe Advisory Board and be supporting more broadly through the services we offer at UNLIMITED.”

There’s been much speculation around the slowing down of investment as a result of COVID-19 and some even coming to a halt. For many, levels of investment have increased, but it’s become more selective. For Angel Academe, members have continued to invest during this period including investments into Nuggets and Forte Medical with some others due to close soon. Other investments that Angel Academe investors have supported include Pivigo, Loowatt, Nix and Kix, Fiskl and Tech Will Save Us.

Other portfolio companies that are doing well despite a struggling economy include cash management platform Akoni who have just received investment from HearstLab and Provenance who’ve just been awarded a €1m “Blockchain for Social Good” prize.

With a continued commitment to supporting women in tech, UNLIMITED will create a ‘Greenshoots Hub’ to help accelerate ideas and provide marketing and communications consultancy. The Greenshoots Hub will connect Angel Academe founders with marketing and comms experts from UNLIMITED in both an offline and online capacity, enabling business ideas to accelerate and thrive.

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