Untapped and untouchable: UNiDAYS and NA-KD announce Gen Z event

The panel will discuss exclusive findings into Gen Z patterns of retail behaviour

Retail is undergoing a revolution and Gen Z is the future. UNiDAYS, the world’s largest Student Affinity Network with 17million verified members, is hosting a panel discussion with NA-KD, one of the fastest growing online fashion brands, to talk Gen Z and retail.

On Wednesday May 19th at 1.30pm EST, UNiDAYS GM Viviane Paxinos will be joined by NA-KD’s VP of Performance Marketing, Ryan Wilber, to explore the world of Gen Z and students to discuss how brands can meaningfully engage tomorrow’s professional.

“Brands must urgently connect with an unfamiliar, digital-native consumer who is remote, smart, savvy and fickle, and who can instantly see-through inauthentic marketing. Gen Z are a generation in constant flux. Many marketers may find this new world order daunting, but it represents great possibility.” Viviane Paxinos, GM, UNiDAYS

Register here:

https://www.eventbrite.co.uk/e/untapped-and-untouchable-tickets-149847775731

UNiDAYS works with 800 of the world’s biggest brands globally, taking their products and services into the hearts and minds of tomorrow’s professionals, delivering engagement, loyalty and sales. By personalising the shopping experience with bespoke offers and creative content their members spent in excess of £1.5B through the network in 2020.

If you want to build authentic connection and establish meaningful relationships with your future consumer, join UNiDAYS’ Head of Insight, Tamara Castelli, UNiDAYS’ GM Viviane Paxinos and special guest Ryan Wilber, VP of Performance Marketing, NA-KD, one of the leading fashion companies in the world, for a discussion on how your brand can tap into the untouchables.

Event Timings: Weds May 19th, 1:30pm - 2.30pm EST

• Introductions

• Keynote speech from UNIDAYS Head of Insight, Tamara Castelli

• UNiDAYS GM Viviane Paxinos and NA-KD VP of Performance Marketing Ryan Wilber talk tapping into Gen Z

• Q&A

L-R: Viviane Paxinos, Ryan Wilber, Tamara Castelli