TLC Marketing UK

TLC has two core beliefs. Brands should add value rather than discounting; and that added value should reward everyone.

London, United Kingdom
Founded: 1954
Staff: 250
Prizes & Incentives
Sales Promotion
Loyalty schemes
brand partnerships
Loyalty marketing
Content Creation/Management/Promotion
Creative & Design
Advertising and Promotional Campaigns
Creative Development
Customer retention

and 6 more

Sony Mobile

and 16 more

Sector Experience
Business to Business
Food & Drink

and 25 more


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TLC Marketing appoints Emma Lloyd to the UK board to boost communication strategy.

27 September 2018 17:09pm

TLC Marketing welcomes Emma Lloyd (nee Critchley) as the first board level marketer aiming to strengthen its new business and communication offerings.

Emma has been at TLC Marketing for three years’ and previously worked client side, marketing for the automotive and employee engagement industries. Leading the PR & Marketing for the UK, Ireland and Nordic regions, her Board appointment has been created to lead the end-to-end communication for the agency, ensuring the output and assets of each department are optimised for new business development and agency reputation. She will be responsible for driving the strength of the UK and Irish brand while simultaneously establishing TLC in the Nordics.

“As TLC Marketing continue to grow and expand into new markets, it is vital that we have Emma’s enthusiasm and skill set on our Board.” says Michelle Stacey, Agency Director.

“I am hugely excited to have joined [General Manager] John [Pearson] and other members of the senior management team to ensure as we embark on the next chapter of our growth, the future success of the agency is unified across all departments.” says Emma. “For the last three years I have been responsible for growing the marketing division, but this role will now require me to contribute to and make decisions on behalf of every department. I’m most looking forward to seeing how exposure to the entire business will influence my strategy and decision making going forward.”

John Pearson, General Manager UK, Ireland and Nordics said, “At TLC Marketing, we are always looking to attract the very best talent in the industry. People who can propel our ambitious business plans into light. Sometimes, as in the case of Emma, we do that by recognising and encouraging the growth of talent we already have in the agency. Emma is a welcome addition to the UK Board. Her extensive digital client side experience coupled with her achievements to date at TLC Marketing will enhance our already strong team.

“She will become the seventh member of the UK Board working alongside Claire Watkin, Operations Director, Martin Covill, Director of Business, Rob Scott, Group Creative Director, Michelle Stacey, Agency Director, Aneeka Gohil, Finance Manager and myself”


About TLC Marketing

TLC Marketing Worldwide are global leaders in loyalty, incentive and reward campaigns, allowing brands to outpace their competition for a fraction of the cost of price led alternatives. TLC Marketing UK are the Institute of Promotional Marketing (IPM) Agency of the Year 2017 and won The Queen’s Award for Enterprise in International Trade 2016. In 2016/17 they won a number of awards for their work with Continental Tyres, Bupa, Pallas Foods and Braun. Other clients include Eon, HSBC, First Direct and Yakult.


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