Think Jam

London, United Kingdom
Founded: 2004
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Skills

Creative
Marketing Strategy
Social campaigns
Social Analytics
Publicity
Digital advertising
Media production
Entertainment marketing
Clients
Lionsgate
Paramount Pictures
Warner Bros. Pictures
Penguin Random House
Netflix
Twentieth Century Fox Films
Studio Canal
NBC Universal
Fox Searchlight Pictures
Entertainment One Group

and 2 more

Sector Experience

10+ Years in Digital Marketing
Less

THE GREATEST SHOWMAN THEATRICAL

Client: Twentieth Century Fox

Service: Media Production and Localisation

Brief:

We were tasked with creating and localising advertising placements to promote The Greatest Showman, the musical starring Hugh Jackman as P.T. Barnum, a visionary who rose from nothing to create a spectacle that became a worldwide sensation.

Solution:

Our challenge was to ensure the movie was displayed as “the greatest show”, through vibrant artwork and eye (and ear) catching video banners. We created an array of rich website takeovers, expandable and video banners to ensure the user was given glimpses of the show.

Results:

Using a diverse range of formats we delivered over 400 ad placements across 16 markets, successfully delivering the brand message across desktop, mobile and tablet.

Click here to see our favourite formats and stats from the campaign.