Run2 Digital

We specialise in three things: driving traffic, increasing conversion, and creating online experiences which grow your business.

Manchester, United Kingdom
Founded: 2010
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Skills

Online/Digital
Web Design
Branding/Identity
Design
Graphic Design
Digital/Web
Social Media
Advertising & Media
Digital Marketing
SEO
Clients
Karcher
Carole Nash
Wishing Moon
Clarke Bell
Revolution Vodka Bars
TaylorMade
Augusta
Roofing Consultants Group
IEC Abroad
New College Group

and 5 more

Sector Experience

Business to Business
Charity
Education
Financial
Food & Drink
IT
Media
Professional Services
Retail
Travel
Less

How we massively increased turnover at Revolution Bars

THE CHALLENGE

Renowned for their technology-driven approach, we were asked to implement a digital marketing strategy that reflected Revolution’s core values and connected with their female-dominated audience.

We quickly understood that Revolution was a brand that deserved to be at the forefront of people’s minds; they required an approach to match this attitude, both on a local and national level.

Whether it’s one of their famous Cocktail Masterclass or showcasing their latest Christmas party menu, providing online visibility and increasing conversions would be a crucial factor to the brand’s continued growth.

With each of the company’s bars offering their online users a choice of ten different packages to select from, it became clear that a highly sophisticated tracking system was needed to monitor progress at a granular level.

THE SOLUTION

  • With the optimisation of individual bar pages, we quickly became instrumental in how the brand communicated with their users at a local level
  • To help capitalise on the growing success of the birthday, Christmas and Cocktail Masterclass packages being offered, every bar was supported with an individual location page for each of these services
  • Comprehensive Google Analytics tracking monitored progress down to the smallest of details
  • We provided their most successful Christmas campaign to-date, with a dynamic content marketing strategy that increased the profile of the brand, spoke to their audience and influenced conversions
  • An array of Pay Per Click marketing strategies were also integrated into the wider digital approach to help drive relevant traffic towards specifically designed landing pages
  • The various and extensive A/B split testing methods that were integrated into the central core of the user journey have had a real impact on conversion rates

Tags

Digital
digital marketing
pay per click
CRO

Clients

Revolution Vodka Bars