Remerge

We help businesses unlock the potential of in-app advertising to achieve their fundamental goals: grow, boost revenue, and encourage user loyalty.

Founded: 2014
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Skills

Retargeting Advertising
User Acquisition
Creative
Marketing Analytics
retargeting

Clients

Delivery Hero
PhotoSi
Socialpoint
Gumi
hepsiburada
Playtika
AliExpress
Joom

Sector Experience

Gaming
Ecommerce
Food Delivery
Consumer goods
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Providing Delivery Hero with insights in the no-ID world

Delivery Hero is the world’s leading local delivery platform, operating its service in around 50 countries across Asia, Europe, Latin America, the Middle East, and North Africa. The company started as a food delivery service in 2011 and today runs its own delivery platform on four continents.

We have worked with Delivery Hero for 7 years, collaborating on numerous mobile marketing projects in multiple regions. The partnership evolved at the beginning of 2021 when we both began preparing for an advertising world without user IDs.

Measuring the performance of marketing activities has become a bigger challenge for app marketers since the launch of iOS 14.5. Remerge was one of the first companies in the market to invest in and develop an incrementality product for User Acquisition (UA) on no-ID traffic and in February 2021, Delivery Hero became our first client to use it.

Download the full case study here.

Tags

delivery service
incrementality test
Marketing
Digital
analytics
user acquisition

Clients

Delivery Hero