Providing Delivery Hero with insights in the no-ID world

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Delivery Hero is the world’s leading local delivery platform, operating its service in around 50 countries across Asia, Europe, Latin America, the Middle East, and North Africa

The company started as a food delivery service in 2011 and today runs its own delivery platform on four continents.

We have worked with Delivery Hero for 7 years, collaborating on numerous mobile marketing projects in multiple regions. The partnership evolved at the beginning of 2021 when we both began preparing for an advertising world without user IDs.

Measuring the performance of marketing activities has become a bigger challenge for app marketers since the launch of iOS 14.5. Remerge was one of the first companies in the market to invest in and develop an incrementality product for User Acquisition (UA) on no-ID traffic and in February 2021, Delivery Hero became our first client to use it.

Download the full case study here.