Keyword Optimisation and Lead Generation for Hip Chalets
Hip Chalets is one of the coolest chalet operators in the French Alps renting some of the most select rentals in the most select resorts: Courchevel, Chamonix, Meribel, Val d’Isere, Verbier…Hip Chalets run by uber cool pro-skier Jamie Strachan & pro-climber wife Julia, wanted their beautiful chalets to be visible on search when people searched for them on Google and other Search Engines.
Relevance used a two-phase approach to lift Hip Chalets and sister company Hip Chalets Ibiza to the top of the first page of Google for the most relevant and heavily competitive keywords using an on page and off page strategy. Relevance also started lead generation project for Hip Chalets using SEO, PPC, and social media working with Jamie and Julia to target HNWIs and UHNWIs to rent chalet holidays in the most perfect destinations. Relevance produced content for Hip for their blog and for external publications. A partnership with Carlton International was arranged.
• +62% - Organic sessions
• 2,558 - Website visitors
• 15 - Top 10 keywords