Paradise

The agency for entertaining brands.

London, United Kingdom
Founded: 2014
Staff: 14
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Skills

Content Agency
Branding
Advertising
Content Creation
Social & Content Strategy
Design Agency
Branded Film
Clients
BBC
Grey Goose
BBC Three
be at one
Disney UK
Funkin Cocktails
Galderma
IMG
ITV
Jack Wills

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Sector Experience

Entertainment
Music & entertainment
TV
Consumer & retail
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NASS Festival - Lily Allen announcement

by Luke Jekyll

Paradise partnered with the live entertainment specialists Vision Nine to reveal the festivals third headliner Lily Allen. Given the content and nature of the event - the team commissioned street artist Zabou to spray Lily's face in an undisclosed skatepark in the UK. The agency created a minute-long social promo teasing parts of the mural artwork with board tricks and a skater's journey to the park as a narrative. Lily's vocal comes into play as the creative reaches its climax and the full mural of Lily's face is revealed. The content also reveals Octavian and Public Enemy via additional creative towards the end of the video.

Tags

festival
Video
social media advertising
music