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Nielsen

Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics.

Featured in The Drum

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Cookies may be crumbling but audience measurement...
Global sports marketing in 2022: fans are changing...
Streaming accounts for 26% of US TV time
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Advertisers should target female audience for...
SpotX will now use Nielsen connected TV data to...
Sina Weibo agrees data deal with Nielsen to help...

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