Momentum Worldwide
Momentum Worldwide is a global experience agency partnering with and transforming the world’s most famous brands since 1987. Built on the simple truth that it’s not what brands say, it’s what they do that matters.
Amex Courts
How do you create a US Open activation-that is bigger than the US Open? Easy. When the US Open starts, NYC goes tennis crazy. Every court in the 5 boroughs books up in seconds. So we built the world’s first pop-up tennis club with Amex. 6 brand new courts on the water… with table tennis, food trucks, & swag. It was a surprise hit with US Open stars like Coco Gauff. Proving that the only thing that can make the US Open better… is an open court.
Results:
3000+ Visitors
1,150 Matches
109 Million Total Media Impressions
146 Million Broadcast Impressions