Amex Courts

Listen to article

How do you create a US Open activation-that is bigger than the US Open? Easy

When the US Open starts, NYC goes tennis crazy. Every court in the 5 boroughs books up in seconds. So we built the world’s first pop-up tennis club with Amex. 6 brand new courts on the water… with table tennis, food trucks, & swag. It was a surprise hit with US Open stars like Coco Gauff. Proving that the only thing that can make the US Open better… is an open court.

Results:

3000+ Visitors

1,150 Matches

109 Million Total Media Impressions

146 Million Broadcast Impressions