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Springer Nature appoints Katté & Co for multi-million pound global performance marketing account

Katté & Co

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May 27, 2020 | 1 min read

Springer Nature, the global publisher dedicated to advancing discovery, which includes brands such as Nature, Springer and Palgrave Macmillan, has appointed Katté & Co following a competitive pitch process throughout Q1 2020

The agency will be responsible for the global performance marketing account which includes Paid Search, Paid Social and Display.

Katté & Co will be working with Spring Nature’s Research Marketing teams to deliver best in class paid media campaigns to support their continued growth around the world.

Springer Nature want to use the best techniques to reach and serve the research community. Through a highly competitive pitch, Katté demonstrated that they had the robust methodology and flexibility to help us attract and promote the best content. We are excited to be working with such an innovative agency.

~Chris Evans, Director of Marketing Effectiveness and Operations at Springer Nature

In the midst of what will most likely be a history defining period I’m delighted to be able to share some positive news…It’s great to see forward thinking businesses push forward during these times of uncertainty and I’m excited to see what we can achieve together!

~Tom Katté, Founder & Managing Director of Katté & Co
Agency News Springer Nature

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