Putting JBL on the gaming map

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Establish JBL as a recognised and legitimate gaming audio brand by building personal affinity with our community

We were briefed with elevating JBL to a Top 3 gaming headset brand within 3 years of launching the JBL Quantum gaming headset range. By making JBL as synonymous with gaming, as they are with headphones.

And we're only just getting started...

- 64,285,154 Total Reach

- 1,886,679 Total Engagements1

- 47,862 Total Followers (on owned channels)

- 80% Positive Sentiment

- 68% Credible Gaming Audience

- 950m+ Minutes Watched

- 374m+ View

- 16.5m+ Impressions

- 37,000 Average CCV

- 10,000 Hours Streamed