We are Digital Growth Specialists helping ambitious brands push boundaries and drive impact. We define and deliver integrated digital strategies that transform our clients from market players to market leaders, and keep them there.

Nottingham, United Kingdom
Founded: 2012
Staff: 110
Paid Search
Search Engine Marketing
PR and SEO/Search
Content Marketing
Search Engine Optimization
Google Analytics Consultancy
Digital PR

and 5 more

Cancer Research UK
Topps Tiles
Rutland Cycling
Abigail Ahern
Virgin Wines
Funky Pigeon

and 5 more

Sector Experience
Home Improvement

and 8 more


This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on - Find out more

Impression adds two senior hires to bolster its new programmatic advertising and L&D offering

by Polly Astill

December 13, 2022

Nottingham and London-based digital marketing agency, Impression has ended 2022 with the appointments of two new senior hires to bolster both its paid media and people offering.

The agency has announced the launch of a new Programmatic Advertising specialism alongside the additional appointment of a senior learning and development specialist to its people team.

Harriet Howarth, previously Programmatic Lead at Dentsu-owned digital marketing agency, Merkle has been appointed to develop and grow the Programmatic Advertising specialism at Impression, Harriet will be responsible for shaping the agency’s programmatic positioning into the future.

Ellen Melhuish also joins the agency in its People department as the first learning and development specialist and will devise and deliver learning and development initiatives across the company. The introduction of this role supports Impression’s long-term vision to be the best place where digital talent goes to transform their career. Ellen has previous experience at Frontiers Media, The Prince's Trust and Oxfam.

Commenting on the launch of the Programmatic department, paid media director, Mike Wickham said:

“Launching our new programmatic service offering is a hugely exciting step for Impression. Evolving our brand capabilities not only helps us to better serve consumers throughout their buyer journey, but it allows us to devise and deliver creative and impactful media strategies to accelerate our clients' growth.

“We've built a team armed with data, creativity, and a high level of critical thinking and we’re incredibly excited for the year ahead.”

While commenting on the expansion of the people department, people director, Zoë Ogden said:

“At Impression, we want our people to have all the skills needed to support them in their career growth, which in turn means great things for our clients. We want to be known as an agency that develops our people and trains them to a high standard and Ellen will be instrumental in taking this to the next level, creating a leading agency in-house training programme.

“Impression has a huge focus on its people and one of our goals is to build and retain a high-performing and engaged team. Our focus on people initiatives has seen us listed as a Great Place to Work for two years running, along with winning UK Company Culture Award's ‘Best Agency to Work For’ in 2022.”

Over the last 12 months, Impression has appointed 36 new hires across its departments to help fuel ambitious growth plans. The agency is continuing to make investments in its team and is currently recruiting for various roles to serve its growing client base.


programmatic advertising
paid media
PPC Agency
PPC Management
Digital Marketing