Impero

Hi, we're Impero. The creative agency for impatient brands.

London, United Kingdom
Founded: 2009
Staff: 40
More
Skills
Online/Digital
Branding/Identity
Design
Graphic Design
Digital/Web
Social Media
Advertising & Media
Digital Marketing
Brand Strategy
Advertising

and 1 more

Clients

Pernod Ricard
7 Up
Money Supermarket
AB InBev
Danone
General Mills
Paco Rabanne
Stella Artois
bud light

Sector Experience

Cosmetic / Beauty
Fashion
Food & Drink
Media
Property
Retail
Travel
Alcohol
FMCG
Less

Havana Club Rebrand and Reposition

by Coris Leachman

Havana Club was in need of a refresh. They knew they needed to start talking to the younger generation or risk getting left behind. They came to us with a brilliant ambition: they wanted to be a cult brand. So we set out to create a new global strategy and brand for Havana Club to recruit the next generation of rum drinkers.

Tags

rebrand
Repositioning
Brand strategy
Brand communications

Clients

Pernod Ricard