ICF Next

We’re ICF Next, your strategic partner for engagement and transformation.

London, United Kingdom
Founded: 2019
Staff: 130
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Skills
Customer Satisfaction
Email Marketing
Customer Experience
customer journey
Loyalty solutions
Loyalty marketing
Customer loyalty
Communications Strategy
Reward programs
CRM

and 25 more

Clients
Daily Mail
The Economist
The Times
Three Mobile
British Gas
Brown-Forman
Nectar
Electric Ireland
Rakuten
Redrow

and 11 more

Sector Experience
Healthcare
Media
Retail
Utilities
Finance
Energy
Consumer & retail
Grocery
Automotive
Business to Business

and 9 more

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Inspiring Three to be more than a telco

TURNING 10 MILLION STATIC ACCOUNTS INTO A 10 MILLION STRONG AUDIENCE

CHALLENGE

As it was gaining customers faster than any other UK mobile provider, Three UK wanted to leverage these accounts to create new revenue streams.

APPROACH

Together with Three UK, we set the vision for a new customer channel of personalised, timely offers and rewards from Three and their partners. We developed a compelling value proposition for Three’s customers, Three themselves, and their partners. The result? Meet Wuntu—the offers and rewards app exclusively for Three customers.

PAYOFF

Wuntu makes Three more than just a telco. By giving Three’s customers special offers, Wuntu gives partners access to an engaged audience whilst creating a new revenue stream for the core business.

Tags

Strategy Development
Customer acquisition
customer loyalty
Customer retention
Customer engagement
analytics
digital marketing
Mobile App Development
Web App Design & Build
User Experience
Reporting

Clients

Three Mobile