VADO: New Augmented Reality product visualiser app for iOS and Android
Insight
VADO is a leading British bathroom brassware manufacturer. As a business, VADO have made a strategic shift to refocus on the B2C market and have recognised the potential of Augmented Reality (AR) technology to add value to the brand. Specifically, VADO have identified the need to increase brand awareness and drive consumer engagement and believe that AR has the capacity to establish an emotionally driven purchase amongst their aspirational target audience.
Output
VADO Interactive Visual (VIV) is a comprehensive AR catalogue app that takes advantage of the most recent advances in augmented reality and 3D product visualisation.
Results
For VADO, VIV has provided them with a unique and engaging way to get their products in front of consumers at scale, inspiring a new audience to experience their unique product range using augmented reality.
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