Uniting three brands under one roof

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Challenge

Challenge

Bring together COUNT’s three sub-brands, COUNT Energy Trading, COUNT Energy Distribution, and COUNT Westgass under a well-defined brand architecture, revamp the brand identity, and build a website that showcases each sub-brand’s unique offerings.

Outcome

A future-proof master brand, The COUNT Group, that serves as the face of the three sub-brands. The compelling brand is supported by a sleek new website that tells the brand’s story, showcases their diverse range of products and services, and gives each sub-brand its own space to shine.

Impact

The COUNT Group now boasts a cohesive brand identity and comprises three strong, differentiated sub-brands that are consistent with the master brand. Each sub-brand’s purpose, promise, and products are clearly reflected in a sleek and informative group website.

Highlights

- Stellar collaboration with the client. Multiple feedback sessions helped ensure we were on the same page and delivered what COUNT was looking for.
- The challenge of bringing three brands together was rewarding to overcome! We’re stoked to see The COUNT Group make waves with their new branding and website.

Find the full and case study at DPDK