Creating an exclusive members-only club

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Challenge Enabling a personal and intimate way to directly interact with Pernod Ricard’s high-end customers

Challenge
Enabling a personal and intimate way to directly interact with Pernod Ricard’s high-end customers.

Outcome
A unique customer-relationship platform that allows Pernod Ricard to communicate with their customers on a personal level.

Impact
After seeing the improvements in their customer relationship management, Pernod Ricard is now planning to introduce the platform globally.

Highlights
- After a successful demo in the Netherlands, the Pernod Ricard headquarters is planning to implement the platform globally across all countries where Pernod Ricard is active.

- This project provided an opportunity for amazing collaborations between many disciplines, from motion design and 3D to UX, UI, technology and strategy.

Find the full and original case study at DPDK