Cult is a fiercely independent creative agency that believes in embracing the unknown. We only work with people that are willing to break new ground to solve old problems in new ways.
Kurt Geiger Digital Campaign - Be Kind
April 12th saw the re-opening of stores within the England and Wales as the third lockdown restrictions started to ease. We worked closely with Kurt Geiger to get ready for opening. The brand has undertaken a huge amount to support communities across the past year; from donating to support NHS workers, to undertaking vital support for Unicef and UK Black Pride and they wanted this to be front and centre.
We worked with Kurt Geiger to piece together these many acts of kindness;. Be Kind not only tells the story of the brand's philanthropic work, but the people who they’ve supported. You can see our work in every store across the UK, online and social.