CULT

Cult is a fiercely independent creative agency that believes in embracing the unknown. We only work with people that are willing to break new ground to solve old problems in new ways.

London, United Kingdom
Founded: 2012

About

Cult's ideas and insight take some of the world’s biggest beauty, fashion, luxury and wellness brands beyond their comfort zone to drive tangible business value. Founded in London in 2012 by Bridey Lipscombe and Cat Turner, we launched a New York studio in 2018, a global production house in 2019, and now have over 40 staff and an annual turnover of $8m.

Our innovative campaigns deliver authority, personality and relevance for our clients, be they legacy brands or start-ups. New business wins in 2019 included ELEMIS, Burberry, ghd, Rodan + Fields, Kopari and Pepsi-Lipton International’s latest plant powered energy drink YULA. Existing clients Sally Hansen, dunhill and Coty also extended our creative remit. Cult have worked with icons including Beyoncé, Katy Perry, Vivienne Westwood and Lady Gaga, while also recently being the first agency to develop a social drop-model for Marc Jacobs, which generated a sales uplift of over 250%.

The business’ R&D arm launched Mindscape, a mental health voice app for Amazon Alexa and Google Home, in conjunction with charity Mind. The app received critical acclaim and Mindscape 2.0 will be launched later in the year. Cult have recently appointed a new Head of Strategy, Charlotte Bunyan, their first Communications Director, Hugo Eyre-Varnier and signed award-winning futurist author Lucie Greene to collaborate on Cult Futures, their new insight and incubation program.

Clients include :

M.A.C Cosmetics, ELEMIS, Nike, Burberry, Sally Hansen, GHD, Kopari, Rodan + Fields, Amazon Fashion, Pepsico, Umbro, St. Tropez, Revlon Professional, FarFetch, Sarah Jessica Parker Fragrances, Agent Provocateur, Royal Salute, Kurt Geiger.

Awards include :

  • 2018: Shortlisted Campaign's Independent Agency of the Year, The Drum Independent Agency of the Year Top 100
  • 2017: The Drum Network Social Media Agency of the Year
  • 2016: Brand Republic Agency of the Year
  • 2015: BIMA Hot 100 (Agency Co-Founder Listed), Digital Mavericks, Top 10 (Both Agency Co-Founders listed) Clio Image Awards, Experiential (winner)

Clients

Sally Hansen
Umbro
St. Tropez
Farfetch
Agent Provocateur
Kurt Geiger
Bally
PepsiCo
Nike
Burberry
Elemis
M.A.C cosmetics

Skills

Content Marketing
Digital Marketing
digital strategy
Creative
Content Creation
content strategy
Social content
Social campaigns
Strategy
Digital and Social Media
marketing communications
Communications Strategy
Social Media Strategy
Creative Agency
Creative Advertising
Influencer marketing
creative campaigns

Sectors

Cosmetic / Beauty
Fashion
Retail
Luxury
Technology
Lifestyle
Travel and Leisure
Wellness

Other information

Phone:

+44 203 0512390

Founded:

2012

Other links

Offices

Address:
+44 203 0512390
75 Whitechapel Road
East London Works
London
E1 1DU
Greater London
United Kingdom
Address:
+1 646 881 5291
Suite 201, 20 Jay Street
Brooklyn
New York
11201
NY
United States