We are an award-winning full service digital agency, specialising in open source web development. With offices in Manchester & London, we also offer digital marketing and creative design services for respected clients in all industries.
Great Ormond Street Hospital
Great Ormond Street Hospital (GOSH) is an international centre of excellence in child healthcare and one of the UK’s biggest charities. Since 1852, GOSH has been using state of the art technology to save children’s lives- so it was time that their online presence matched this. We concluded that GOSH needed a single harmonised platform. Migrating multiple sites to Drupal, we were able to introduce scalable architecture, with an infrastructure able to cope with sudden spikes in traffic levels.
Following an interruption-free migration, we delivered a flexible content structure, that is easy to access and easy to maintain. By integrating the charity’s many microsites into the code-base of the two larger sites, we streamlined the system, to reduce costs and to make it easier to introduce new features. GOSH are no longer constrained by their CMS. Instead, visitors are rapidly funneled to pages designed for their specific needs. GOSH’s online presence is now comprised of a living series of sites, where stakeholders have regained control and are able to adapt the content regularly.
The new website boasts a 13% increase in visits to the site; this translates to an 11% improvement in conversion rate.