Croud

Croud is a global, full service, digital marketing partner. Through the seamless connection of data, technology and creativity, we develop strategies for sustainable growth that drives immediate business impact.

London, United Kingdom
Founded: 2011
Staff: 207
More
Skills
Paid Search
PR and SEO/Search
SEM
PPC
SEO
Display
Programmatic
Paid Social
SEO Search Marketing
Analytics

and 9 more

Clients
Regus
Timberland
DKNY
Eastpak
Aldermore
Victoria's Secret
Paysafe
AMC Networks
Manfrotto
Hiscox

and 9 more

Sector Experience

Entertainment
Media
Retail
Insurance
Finance
banking
Payments
Less

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on thedrum.com - Find out more

Richard Holmes joins Croud as new Chief Financial Officer

by Alex Stamp

April 16, 2020

Richard Holmes, the former Chief Executive Officer at sofa.com, joins Digital Marketing Agency, Croud, as new Chief Financial Officer.

Global digital marketing agency Croud appointed Richard Holmes, former CFO and Group CEO at sofa.com, as Chief Financial Officer. This is an important hire for the business following Croud’s £30m investment deal with LDC, the private equity arm of Lloyds Banking Group, in November 2019.

Founded in 2011, Croud provides marketing consultancy alongside SEO, PPC, content, programmatic, paid social and analytics services to some of the world’s leading brands, including eve Sleep, AMC Networks, Frontier and AXA.

Richard brings more than 15 years’ experience in the service sector, including supporting companies on high growth trajectories, a proven track record in delivering business performance improvement and extensive experience in change management.

Prior to joining Croud in April, Richard worked as CFO and Group CEO at online furniture retailer sofa.com for three years. He has also held senior positions at companies including e-learning platform Mind Tools, Idis Pharmaceuticals, and Monsoon Accessorize.

Luke Smith, CEO and Co-founder of Croud, said of the appointment: “We’re very pleased to welcome Richard to the Croud team as CFO, given his great brand-side and private equity-backed business experience. We will value his expertise and guidance on the board, especially as we look to grow the business and invest in key opportunities whilst navigating this new world we are all facing.”

Richard Holmes said: “I am very excited to be joining Croud; the team has made me feel very welcome indeed, and the culture at Croud is amazing even at a time when we all find ourselves working remotely. The business has had impressive growth and has some fantastic clients, and I particularly look forward to seeing the growth of Serpico, Croud’s marketing, consulting and technology platform, and how this will empower in-house digital teams."

Tags

New Hire
agency life
digital