The Clearing is an award-winning, independant London-based brand consultancy. We're a new breed of brand consultancy firmly grounded in commercial reality and delivering clear defendable territories for brands.
New Kingfisher plc Sustainability Report
18 July 2017 16:16pm
The Clearing are delighted to share Kingfisher plc’s 2017/18 Sustainability Report.
Check out the way we’ve brought their sustainability achievements to life using design and illustration - each section headed by an illustration which changes as the user scrolls to reveal the scene in a new light, demonstrating a wider impact for the better. It's packed with stories of innovation from products such as B&Q’s Pro Grow compost made from garden waste to service delivery and sourcing.
We've worked hard to create animations that make this digital-only report fun to read, helping take it beyond the original financial audience to a wider consumer interest. Try to spot the flower growing in a pot, trees reaching their correct height in a chart, or the hovering bumble bee and friendly woodpecker...
We’re proud to work with Kingfisher – their commitment to bringing sustainability into their business is inspirational, and aims for a restorative impact on the environment. This year the focus has shifted from sustainable product ranges to building in sustainability across all products and processes in the Group. A new set of targets launches next year.
And there’s much to celebrate:
28% sales come from sustainable home products 61% peat free growing media 96% wood and paper in products is responsibly sourced £840m saved on energy bills from energy saving products