Brandwidth

The Practical Innovation Agency

London, United Kingdom
Founded: 1999
Staff: 100
More
Skills
Digital/Web
Mobile App Development
Brand Strategy
Branding Design
Digital
eCRM
Content Creation
Digital innovation
app design
Mobile Development

and 14 more

Clients
Hearst
Citroen
Elle Magazine
Nokia
Microsoft
Kia
WorldPay
Toyota
Disney
Mazda

and 22 more

Sector Experience

15+ Years in Digital Marketing
15+ Years in Marketing
15+ Years in Web Development
Less

The world's first tweeting car!

As late adopters of social media, Kia needed an innovative approach to engage followers and drive brand awareness through social channels.

We recognised that every other car brand tweets the same way – posting nothing but information and car news. So for Kia, we created a tweeting car that is humorous, irreverent, topical and distinctive, while remaining true to the spirit of Kia.

And it works. Kia has become the leading car brand on Twitter, generating under our watch over 60,000 followers in under two years. A record!

Tags

social
social media
social media strategy

Clients

Kia