Brandpie

We deliver purpose-driven ideas that transform businesses, cultures and brands // Explore how we deliver impact by integrating purpose, brand, advertising and engagement // London and New York. // The Drum US B2B Agency of the Year 2019

London, United Kingdom
Founded: 2008
Staff: 40
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Skills
Branding/Identity
Design
Graphic Design
Internal Communications
employee engagement
Branding/design
Branding
Advertising
Digital advertising
Brand Strategy

and 4 more

Clients
RBS
The Economist
AstraZeneca
Sainsburys
Chivas Brothers
EY
Octopus
Royal Albert Hall
United Purpose
L'Occitane

and 17 more

Sector Experience

Business to Business
Financial
Professional Services
Pharmaceutical
Energy & utilities
Healthcare
Charity
Not-for-profit
Beauty & Cosmetics
Less

The Economist: 12 for 12

An award-winning campaign that captured new readers

Challenge

How could The Economist increase their presence in the US and acquire new millennial audiences?

Idea

The 'Dynamic World' commercial repositioned The Economist for a world where facts matter more than ever. The ad showcased a breadth of US focused content and revealed a more contemporary look and feel that highlighted the new ways readers can engage with The Economist through digital channels.

Results

  • 7K (new paid subscribers)
  • $5.5M (increase in TV media spend)
  • TV+ (largest paid media channel)

Awards

2018 The Telly Awards (Gold)

Tags

TV advertising
Digital Advertising
animation

Clients

The Economist