bolt

bolt is an independent growth marketing agency based in the UK, Poland & Macedonia. Helping companies grow with purpose.

London, United Kingdom
Founded: 2018
Staff: 9
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Skills
SEO
PPC
Social Media
Content Marketing
Analytics
CRM
Performance Marketing
Email Marketing
paid social advertising
Web Design

and 15 more

Clients

KMFM group
Blue cube travel
London's surveyors
Termset
Deep secure
Progress my office
Exceedra

Sector Experience

Travel and Leisure
Technology
Property
recruitment
Business to Business
Less

bolt with KMFM Group

by Thomas Coughlan

Brief

KM Facilities Management Group PLC came to us with all four brands under their Group brand situated separately. Each with their own website, marketing and sales strategies. There was a common goal to bring all four areas of the Group brand into one place.

Website and creative

We designed a website that introduced the Group and its range of companies all in one place; allowing all content and messaging to be easily navigated and consumed. We implemented a domain strategy that would ensure each arm of the Group was SEO efficient, whilst adding UX design for users to continue to browse the whole Group.

We designed and implemented new brand guidelines that represented the different parts of the world in which KMFM are active, and brought them all together in a coral colour way. This creates synergy across all arms of the Group whilst segmenting based on company.

Video editorial and photography

We created taglines and videos that followed each section and tied in with the brands of Security, Cleaning, Technology and Recruitment. With authentic photography and imagery, we brought a faceless, corporate company to life.

Result

The website was for new prospects to get an overview of the entire KMFM Group, whilst introducing its subgroups and showcasing the work completed in each area via compelling case studies and imagery that expresses authenticity.

Tags

Creative Workshopping
Video editorial
Photography
Messaging
Domain strategy
Wordpress CMS
Brochure design
Print

Clients

KMFM group