A global partnership with Philips
APS Group and Philips have partnered together for over 20 years working across their many different brands and various service lines, including:
Creative and Content - Animations
To fully explain the range of ways that Philips Innovation Services can ‘make new happen’ for all kinds of innovators, we created a series of animated films to bring their offering to life. From here we began scriptwriting, developing the storyboards and creating the three films with our in house team of illustrators and animators. Three animated films delivered from script to screen in just five weeks: https://bit.ly/34If79P
Global Print Management
Philips sought to centralise its global print, fulfilment and warehousing for different business units covering over 60 countries. Using our global supplier base, dedicated “in-country” account management teams and our Marketing Operations Suite technology, we provide flexible, tailored solutions to meet the needs of diverse business units and geographies. Working strategically with marketing and procurement teams, we deliver value year on year. Maximising the sharing of innovation and insight across Philips, along with systems integration, they now have complete visibility on total global spend, campaign tracking and key service metrics.
Automated Catalogue Creator
We delivered a whole new feature set, streamlining the catalogue creation process with our Marketing Operations Suite technology. Philips’ local marketing teams are able to add and change content themselves, before generating a catalogue ready for print. We’ve also put in place a translation workflow to cater for multiple language versions. With an automated catalogue process and better data management, Philips can now reach more customers with stronger marketing material, without increasing their budget.
Together we can #makemorepossible