Anzu

Anzu is an in-game advertising platform that brings real-world brand advertising inside video games and esports.

Founded: 2017

About

Anzu.io is an in-game advertising platform that brings the sophistication of advertising into video gaming and esports. Our Blended In-Game Advertising solution seamlessly integrates non-intrusive ads into the gameplay. With Anzu’s state-of-the-art programmatic technology and real-time data, brand advertisers can deploy real-world ads in IAB-recognized formats through an exclusive inventory of top video games that promise brand safety and ad viewability.

We work with top names in gaming and esports offering new revenue streams to game producers with our cross-platform advertising and monetization solutions. With Anzu, gaming studios have limitless advertising opportunities without interrupting the gameplay that gives them full control over content, ad formats, and analytics.

Backed by BITKRAFT Esports Ventures, WPP, and Axel Springer Digital Ventures, Anzu strives to transform gaming and esports into a premium revenue engine, promising a native advertising and monetization programmatic solution the video gaming industry has long waited for.

To learn more about Anzu, visit http://anzu.io/.

Skills

Advertising and Promotional Campaigns
In-game Advertising
game monetization
gaming
Advertising
Advertising & Media
Programmatic Advertising

Sectors

Advertising
Gaming
AdTech

Other information

Email:

daria@anzu.io

Founded:

2017

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