Business solution lead Riccardo Zane joins Appnovation’s leadership team in the Americas



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August 10, 2021 | 3 min read

Global digital consultancy Appnovation has announced that Riccardo Zane has joined its leadership team in the Americas as vice-president of business solutions.

Appnovation hires Riccardo Zane as vice-president of business solutions in the Americas.

Appnovation hires Riccardo Zane as vice-president of business solutions in the Americas

With over 22 years of experience in growing digital agencies, Zane joins as the business solutions lead overseeing North and South America.

In this role, he will be responsible for leading the business solutions selling team and continuing to drive growth at the consultancy through innovative partnerships with existing and prospective clients.

As Appnovation expands its geographical footprint and service offerings, his focus will be on solutions selling, new business development and growing client relationships.

“I am so excited about the potential of leveraging Appnovation’s significant experience and global depth of incredible talent to grow and accelerate our client’s business,” said Zane.

“In my years in the business I have rarely seen such a combination of powerhouse skills and diverse background assembled in one company.”

Zane has previously held senior executive roles at Pop, Accenture Interactive, TBWA, OgilvyOne and Leo Burnett, responsible for client and agency growth.

Zane will report to Scott Wassmer, general manager for the Americas at Appnovation.

Wassmer said: “The combination of Riccardo’s impressive past experience and his proven track record of leading teams that drive growth made him the ideal addition to our leadership team. I’m excited to see what he and his team achieves in this next chapter.”

Zane joins Appnovation at an exciting time as the consultancy was recently recognized as a Best Place to Work in both Canada and the US. In addition, Appnovation has experienced continued growth through its people and clients over the past year, including opening offices in Brazil and in Singapore in 2021.


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Appnovation is a global full-service digital consultancy. We seamlessly integrate strategy, user experience, development, deployment, training and support, allowing...

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