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Clean air filter maker Nosy launches new website as part of wider rebrand

Appetite Creative


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March 17, 2021 | 3 min read

Clean air filter specialist Nosy has launched a new website as part of its wider rebrand, in partnership with creative technology studio Appetite Creative.


Appetite Creative is behind website rebrand for Nosy to promote products that protect respiratory systems

The website rebrand reflects the hi-tech credentials of the business, with the wearable products developed by former Dyson engineers. It puts the futuristic nature of the brand front and center, bringing together its fashion and technology roots.

As well as showcasing the Nosy products, the website has been built as an education hub, making it the home of reliable research and content for visitors on health, wellness and clean air.

“I founded Nosy to help the world breath cleaner air and as the brand enters the second year of its journey, that mission is only growing in importance,” said Carina Cunha, founder of Nosy.

“The website was key to the rebrand and needed to align our technology, fashion and sustainability credentials in a way that accurately reflected our product offering. The team at Appetite has certainly delivered, producing a look and feel that matches the future-focused nature of the brand, allowing us to showcase our expertise in clean air.”

Jenny Stanley, managing director at Appetite Creative, added: “We needed to create a modern and professional feel, combined with a platform to showcase the technology and sustainability pillars in a way that brought the mission of the brand and the products to life.

“We’re proud of the result and feel we have created a website that allows Nosy to move into its next stage of growth, taking consumers with them on their journey.”

With a mobile-first design, the new website has e-commerce at its heart and includes a new fresh design and integration with Shopify. Lead generation is supported through outstanding animations and improved UX.

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