James Hammersley compares the ecommerce performance of the companies in the headlines against their key competitors and benchmarks them to find the real winners & losers.
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Over the past six months, the series of infographics produced by The Drum’s Mystery Shopper have investigated and reported on the online performance of over 50 e-commerce executions. This bi-annual round up gives an overview of this performance and draws some conclusions about what drives superior performance and what defines it.
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