Google teams up with Audi, Aldi offends the Aussies and Eton bans Snapchat

By Iona St Joseph

January 8, 2014 | 3 min read

Welcome to 2014 social media fans.

Google in Android auto tie-in

Internet giant Google is setting its sights on the motoring industry next, as it is teaming up with a number of car manufacturers to integrate its Android operating system into their dashboards.

Audi, Honda and Hyundai are just three of the car manufacturers that are part of the partnership, which will allow apps and music on Android smartphones and tablets to work better with onboard car systems.

With smartphones becoming an integral part of people’s every day lives, it only seems sensible that they become integrated into the driving experience, making it safer for those on the roads.

Aldi offends the Aussies

German supermarket chain Aldi has been having a few social media problems Down Under, as it has been forced to remove an ‘offensive’ t-shirt from its stores.

The t-shirt was launched in order to celebrate Australia Day, and was emblazoned with the slogan ‘Australia Est. 1788’ referring to the date that the first European settlers came to Australia.

It was complaints from ‘a limited number of concerned customers’ which prompted Aldi to remove the item from sale.

US journalists face social media bootcampThe San Francisco Chronicle is set to announce a plan in an effort to stay relevant in this digital age. Journalists from the paper are apparently going to undergo two months of rigorous training in what is described as a “start-up style incubator”, otherwise known as a digital and social media boot camp.Managing editor Audrey Cooper has said that the approach is a novel one for newspapers, and that it’s not just Facebook and Twitter they will be using, as Linkedin, Pinterest and Reddit are on the list as well.This will certainly be something to keep an eye on, to see how it works out and to see if any other news outlets follow suit.Eton bans SnapchatSuper duper fancy school Eton College has banned students from using Snapchat due to fears of the teenage phenomenon ‘sexting’.It announced that it had banned access to the app over the wireless network after it was feared that it might be used inappropriately by students. Despite the fact that access via the wireless network has been banned, students can still access the app on 3G. Surely that just defeats the purpose of the whole thing?Headmaster Tony Little said that boys can still use it via their phone network, but that they hoped that blocking it on the school’s network would ‘at least make them think twice’.They’re hormonal teenage boys/men. As if they give a shit.

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