Reputation Management Social Network Twitter

Stuart MacLennan, a twittering politician?

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By Colin Gilchrist, Digital Strategy Planner

April 12, 2010 | 2 min read

We read this past week in our papers and had TV news reports on Stuart MacLennan’s Twitter behaviour in relation to his candidacy as Moray’s Labour candidate. His use of the word c**t in relation to Louis Walsh, that he f***ing hated Paulo Natini, all fair opinions if you are of that mindset if a bit crude.

Erm... it's a job that someone's got to do!

The 25 year old was very quickly sacked from the lofty position of Labour candidate even though it appears that his tone and opinion were all published prior to his appointment – an element that I learnt from Rory Sutherland (VP Ogilvie) from his Spectator column.

Did you know that there is a cottage industry popping up in online reputation management? That those embarrassing photographs of you on peoples profiles that you no longer speak to can be pushed into (almost oblivion). That those comments you posted littered with expletives can be dealt with. That if you suddenly were thrust into the limelight or were being considered for an important job or worse… an MP, in most cases you can do something about it.

Mashable kindly posted some tips for you to consider when managing your online reputation – if you haven’t thought about doing it yet can I suggest you give it some consideration.

Not to sound too preachy but we’re human and therefore can make the odd mistake but those elements that are within your control like “privacy settings” they should be looked at occasionally…

ps. the picture is not confirmation

Reputation Management Social Network Twitter

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