Author

By Amy Houston, Senior Reporter

May 21, 2024 | 1 min read

The Marvel actor was seriously injured in a snow plow accident last year that saw him break 38 bones. His ability to run again defies all expectations his doctors had for his recovery.

Running shoe brand Brooks has enlisted Marvel star Jeremy Renner for its first global campaign in a quarter of a century.

In the ‘Love, Hope and Titanium’ spot, the 53-year-old begins by telling the camera: “I have no business doing a running commercial. 15 months ago, I was dead, right?”

Last year, the actor was hit by a snowplow while trying to save his nephew from being run over by it.

In the commercial, Renner recounts how doctors said he wouldn’t be able to walk properly again, let alone run.

15 months on, the three-and-a-half minute ad shows how having the right footwear contributed to his speedy recovery.

The ad, part of Brooks’s ‘Let’s Run There’ campaign, comes as the brand celebrates nine consecutive quarters of being the top running shoe brand in the US, having overtaken Nike in 2022.

Creative Creative Works Sport

More from Creative

View all