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By Audrey Kemp | Junior Reporter

November 14, 2022 | 2 min read

To celebrate the upcoming Fifa World Cup, McDonald’s pulled out all of the stops to posit the question: “Wanna go to McDonald’s?”

In a high-energy global ad, McDonald’s shows that everyone around the world is asking the same question – albeit in many different languages. Whether it is pleading children, bus riders, A-list celebrities or both happy and sad football fans, the question is the same: “Wanna go to McDonald’s?”

The capper is Jason Sudeikis (acting rather Ted Lasso-ish) when his friend arrives with a bag of McDonald’s. He says in disbelief: “You went to McDonald’s without me? I mean, you could have asked.” When his friend says sorry, Sudeikis retorts: “You can’t eat an apology.”

Sudeikis said in a statement: “I’ve had my fair share of full English breakfasts and fancy Manhattan brunches, but if I had to choose one way to start my morning or end my late night, I’m picking the Bacon, Egg and Cheese Biscuit from McDonald’s every single time.”

The spot also features the No 1 TikTok creator Khaby Lame, top EA Sports Twitch streamer Edwin Castro and K-pop stars Itzy.

Wieden + Kennedy New York created the spot.

The World Cup begins on Sunday November 20.

Credits:

Agency: Wieden + Kennedy

HCM agency: Alma

HCM digital: Boden

PR agency: Weber Shandwick

Media agency: OMD EMEA

Talent agency: The Narrative Group

Production company: Caviar

Editorial company: The Den Editorial

VFX company: Preymaker

Telecine company: Company3

Mix company: Lime Studios

Original music: Walker Music

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