The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Author

By Amy Houston, Senior Reporter

October 20, 2022 | 2 min read

Stamma has launched a series of billboards and a poignant film with VMLY&R.

The British Stammering Association, Stamma, has launched a film called ‘It’s How We Talk’ that captures people with a stammer mid-sentence, celebrating each moment while also calling out the damaging comments many have endured.

Stamma01

Accompanying the video is also a series of out-of-home (OOH) ads shot by David Vintiner.

“Some people see stammering as beautiful, others as something ugly and worth fixing,” said Daniel Liakh, director and creative at VMLY&R London. ”Regardless of what you think about this campaign, the fact remains – it’s just how some people talk. Deal with it.”

Stamma02

The film will feature across Stamma’s owned channels, with the billboards running in partnership with JCDecaux UK in locations across the UK.

Interested in creative campaigns? Check out our Ad of the Day section and sign up for our Ads of the Week newsletter so you don’t miss a story.

Creative Creative Works Out-of-home

More from Creative

View all