The Drum Network Podcast: how tech is empowering creative collaboration
In this week's episode of The Drum Network Podcast, senior tech reporter Chris Sutcliffe is joined by two experts to discuss creative collaboration.
The past few years have forced an accelerated evolution on the marketing industry. Separated by circumstance, marketing practitioners have been made to work together remotely. Tech has empowered us to continue working, in new and occasionally more effective ways.
But what does remote collaboration mean as the world returns to normal - and how are we using the lessons learned from the past few years to drive innovation forward? From the rise of workflow tools like Slack to asset creation software like Unreal Engine 5, the sky's the limit when it comes to harnessing our creativity collaboratively.
Sutcliffe is joined by Rae Stones, creative director of Oliver Agency and Sam Pepper, creative director at Wasserman, to discuss the future of creative collaboration.
Content created with:
OLIVER
Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping...
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Wasserman
Wasserman is a global sports, entertainment, and lifestyle marketing agency with expertise in creating connections between brands, properties, talent, and consu...
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