The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Creative Podcast Pride

Acast to roll out ‘Pride parade’ podcasts focusing on important moments in LGBT+ history

By Taruka Srivastava, Freelance journalist

June 13, 2022 | 3 min read

To mark Pride month, Swedish podcast brand Acast will be hosting its first Audio Pride Parade.

Acast to roll out special podcasts focusing on important moments in Pride history

The Audio Pride Parade will visit nine different countries

The virtual Pride parade will feature special podcast episodes from Acast creators as the celebration moves between each country and event. The podcasts will focus on what Pride means to podcasters, and their favorite memories and moments in Pride history.

The audio parade will feature common themes of connection and commemoration, alongside an incredible party atmosphere. The parade will be supported by Acast Recommends, Acast’s suggestion tool.

The Audio Pride Parade starts in Los Angeles, USA, with a special episode from The Young Turks, before moving on to France, Australia, Ireland and Canada during the next two months. By the end of August, the parade will have stopped 17 times and visited nine different countries.

Alexandra Fuller, senior partner manager UK at Acast, said: “Pride is an opportunity for celebration and joy in the LGBTQIA+ community, while also serving as a protest and an opportunity to highlight common struggles and inequalities. We’re aiming to bring one of Pride’s most well-known physical features – the moving float – to podcasting. Our creators are the lifeblood of our community, so we’re taking the time to celebrate them and give them bigger platforms to enjoy Pride.”

Matt Marr, co-host of the Reality Gays podcast, added: “Pride is an important time for the gay community, and as podcasters, using our voices is our most powerful tool to celebrate. On our special Acast Audio Pride Parade episode, we’re going to be chatting about how we celebrate Pride each year, how our fans and listeners experience Pride, and why it means so much to our friends and community.”

Creative Podcast Pride

More from Creative

View all

Trending

Industry insights

View all
Add your own content +