Creativity Awards Case Studies

Revealed: winners of the The Drum Awards for Design 2022


By The Drum Team | Staff Writer

May 26, 2022 | 3 min read

The winners for The Drum Awards for Design have been revealed, with this year’s top accolades going to the likes of The Guardian, Harley-Davidson and Ikea Canada.

One of the award's big winners was Harley-Davidson and agency Zulu Alpha Kilo, which was recognized for its ’Tough Turban’ initiative which reimagined the standard bike helmet for Sikh motorcyclists. It won for best Physical Product Design and Design for Good as well as the Grand Prix.


The Guardian

The Guardian took home two awards for its ’200 Years, A Work in Progress’ campaign created by agency Oliver, including Best Brand Campaign and Best Art Direction. Judges described it as a ”brilliant integration of idea and design” with ”art direction that doesn’t overwhelm” a ”forward looking narrative” and ”reductive use of space”.

Ikea Canada and its agency Rethink also won in multiple categories – including Editorial Design and Resourceful Design – for its ’Scrapbooks’ initiative, a cookbook featuring 50 recipes and waste-saving tips to help people live more sustainably in their kitchens.

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Also honored was Pearlfisher, which won Agency of the Year – a category decided using data including peer poll nominations.

This year’s Rising Star Award was given to Steven Peebles, a video editor and animator at Retina.

The chair's award went to Transport for London for the resdesign of its travel app.

The winners were crowned at a ceremony held in front of a live audience at The Drum Labs in London, which was broadcast around the world on Thursday May 26.

The competition was judged by a powerhouse panel of design leaders, including the likes of Natasha Chetiyawardana, creative partner and co-founder at Bow & Arrow; Charlene Chandrasekaran, creative director at Droga5; Fani Morières, lead graphic designer at Burberry and Eco Moliterno, chief creative officer at Accenture Interactive.

You can find a full list of the outstanding winning campaigns here.

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