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Brand Purpose Esports Gaming

Gaming brand Razer joins forces with Bacon Time to deepen Thai roots

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By Shawn Lim, Reporter, Asia Pacific

March 22, 2022 | 2 min read

Gaming lifestyle brand Razer has formed a partnership with Thailand-based esports team Bacon Time to boost the gaming and streaming experience for its fans.

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The partnership will see Razer have access to Ampverse-owned Bacon Time’s pool of pro players / Ampverse

The partnership will see Razer have access to Ampverse-owned Bacon Time’s pool of pro players, brand ambassadors and content creators. Both parties will also create Bacon Time-branded Razer products.

“Bacon Time has impressed us with not just their skills in-game, but also their rapport with their fans and the overall gaming community,” said Flo Gutierrez, director of global esports at Razer.

“With an increased focus placed on Razer’s mobile esports in the region, this partnership with Bacon Time comes at an opportune time as we deepen our connection with our Thai community.”

Ferdinand Gutierrez, chief executive officer at Ampverse, explained that empowering its players and creators with the best tools to succeed has always been a primary focus at Ampverse.

“We’re thrilled to partner with Team Razer, a global brand not only known for its distinct product quality but also one that resonates with the gaming and esports community,” he said.

“What I’m most excited about is being able to use our creativity and co-create products that will elevate and bring the best out of both brands, connecting real-life consumers with highly relevant products to suit their lifestyle.”

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