Burberry, The Face and Marcus Rashford team up for community art project
Burberry and fashion magazine The Face have tied with Marcus Rashford to create a collection of zines and murals in an initiative to help disadvantaged kids.
To celebrate a funding round that has been funneled into school libraries, book donations and teacher training, Burberry and The Face have hosted workshops for kids to sketch and write about themselves.
Kids’ drawings have been turned into a mural in Tottenham High Road, London
For the project, ’Dreamscapes’, 1,000 A4 zines will be printed and distributed around a selection of art and community spaces and the children’s artwork will be displayed in shop windows including Artwords and MagCulture in North London.
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Dreamscapes celebrates the charity initiative Burberry launched in November in partnership with Rashford, the National Literacy Trust and Macmillan Children’s Books.
The children have been guided by the artist Tegen Williams, who has then combined the drawings into a mural that has been painted on to a building in Tottenham High Road, London.
“We are all products of our communities and at times it can be difficult for children to see beyond what is on their doorstep, so it’s so important to inspire, motivate and offer an opportunity that breaks them out of that restricted mindset,” said Rashford.
“We want to offer every child the opportunity to thrive in later life, so developing creative and engaging initiatives like this – projects where the children can see the result of their hard work in every day – is so important.”
Pam Batty, vice-president of corporate responsibility at Burberry, added: “We hope to see their artwork displayed in the zine and the mural will continue to inspire more voices from the next generation to bring their dreams to life.”