Adidas and Parley for the Oceans serve up floating tennis court in Great Barrier Reef
Adidas and environmental organization Parley for the Oceans are bringing light to the issue of plastic waste in our oceans during the Australian Open.
Once the Australian Open is over, the surface of the tennis court will be recycled into a sports court in a school
The campaign includes a tennis court made of recycled plastic floating within Australia’s Great Barrier Reef marine park as part of a tennis apparel range collaboration.
The court carries the tagline: ‘Plastic waste is a problem. Innovation is our solution.’ Australian athletes Ian Thorpe, Jess Fox and Nathan Cleary and model Steph Claire Smith played a game of mixed doubles on the court to kick off the campaign.
“The new Adidas tennis apparel collection that will be worn by players during the Australian Open in Melbourne has been inspired by the beauty of the Great Barrier Reef and consists of products from one of our sustainability innovators, Made with Parley Ocean Plastic,” said Adidas in a statement.
“We have chosen to launch this collection in the heritage-protected Queensland marine park to raise awareness and positive discussion around how we can help end plastic waste and protect the Great Barrier Reef.”
Once the Australian Open is over, the surface of the tennis court will be recycled into a sports court in a school in an Australian city.
