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Future 50 revealed: meet the world’s best new marketers in 2021


By Sam Bradley | Senior Reporter

June 28, 2021 | 3 min read

The Drum’s Future 50 list of the best emerging marketers in the world has been released today.


The Drum's Future 50 is revealed today

It’s a tough time to be a new marketer. For those building a career, mentoring opportunities and chances to stand out from the crowd are harder to come by when you’re away from the office. The economic convulsions of the last 15 months have meant the stakes for marketing activity have never been higher.

But there have been opportunities – and chances for true talent to emerge. Today, we recognize these realities as we unveil this year’s Future 50, our celebration of the best emerging marketers working for brands today.

The list, powered by The Trade Desk and published in partnership with the World Federation of Advertisers (WFA), is our celebration of the best marketers aged 30 and under, or who’ve been working brand-side for less than 18 months.

Our list of top talent is drawn from the biggest multinationals aiming to ensure marketing works for the good of the globe, charities changing the way we communicate about vital issues, as well as small businesses punching well above their weight.

Our researchers and editorial team selected the list from hundreds of reader nominations from right across the industry.

It represents the best talent from sectors such as beverages, beauty, fashion and fast food. And it’s drawn from right across the world, representing keystone territories and the leading markets of the future.

Throughout this week, we’ll be learning more about our Future 50, with features, comment and interviews highlighting what they’ve achieved so far, and what we can learn from them. You can find that coverage on our Future 50 hub.

But first, why not explore the full future 50 list?

And if you’d like to be kept in the loop about next year’s Future 50, get in touch by emailing research[at]

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