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Award Winning Stories: how Bind Media, Hallam & iCrossing UK became top recommended agencies

Welcome to Award Winning Stories, a regular video series exploring the stories behind winning work from The Drum Awards.

In this instalment, we hear about the three agencies that took home Grand Prix awards at The Drum Recommends Awards 2020.

Bind Media co-founder Elliot Sheen, Hallam chief exec Julio Taylor and iCrossing UK head of new business and marketing Martina Lacey discuss what it means to be a recommended agency, the value of client feedback/ratings and how to implement this into the agency business.

Each year, The Drum Recommends uses ratings from its database to identify which agencies are the highest-rated by clients and recognises those best-in-class agencies via its awards. Agencies can only win through the high regard of their clients, demonstrated by ratings on

The full list of winning agencies in the large, medium and small staff number categories can be found on The Drum Recommended Awards website. To become a recommended agency, visit

To view other Award Winning Stories, see The Drum’s Case Study section.