Independent media agency Space & Time has been awarded the media planning and buying account for Anchor Hanover Group, a large not-for-profit provider of housing and care for people in later life in England.
The account encompasses integrated online and offline media planning and buying, and Space & Time’s objective will be to support the organisation’s media needs across retirement properties for let and sale, extra care, care homes and recruitment.
The appointment was made following a competitive pitch process, which was conducted virtually.
Ed Hill, managing partner at Space & Time commented: “It was clear from the brief that this opportunity would really play to our strengths and it’s always satisfying to win an account where you know you can add a huge amount of value from day one. The pitch process was extended and altered by the lockdown, and while pitching virtually was a new experience, we were determined that the pandemic wouldn’t be an obstacle.”